Public Sector

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PUBLIC SECTOR

Delivering solutions that empower governments to have deeper public engagement, become more efficient, deliver improved transparency, accountability and consumer experience satisfaction levels.

In an age of growing technology, economic liberalization, a booming global investment environment, LINK Development has met the challenging demand for an urgent improvement in government services to citizens, businesses, and investors. By simplifying government communications, we turn the frustrating jargon and bureaucratic legalese found in many government processes and communications into simple, transparent and positive consumer experiences.

We believe that true simplification requires reconceptualizing and redesigning communications to provide clear and helpful information in a consumer-focused and cost-effective manner.

Informed by user-centered research, we transform government communications into simple, transparent, consumer-focused touch points that enhance comprehension, increase the likelihood of accurate and complete transactions, encourage compliance and alleviate security concerns with integrated, secure information sharing and protection. Thus improving fiscal and operational efficiencies to achieve positive policy, program, and operational performance – to provide responsive citizen-centric services while enhancing quality of life.

Trusted by influential governments in the region in light of our regional presence, elaborate track record, and experience, we have become trusted technology partners to regional governments, delivering their e-government projects, and gaining the trust of others to realize their e-government plans.

Our public sector solutions help you to maximize government and citizen services efficiency for optimal public value.

Operational excellence – Transactional banking processes for deposits and loans help streamline and simplify your core banking operations across product and service lines. Niche solutions for processes such as operational risk management help improve transparency, consistency, and overall operational efficiency.
Financial excellence – Integrated financial and risk management processes support the management of risk across the enterprise. By aligning strategy and execution through enterprise planning and consolidation, you can be sure that your organization is poised to react to market and regulatory pressures today and in the future.
Superior customer service – Customer relationship management processes and a customer-centric business strategy enable you to leverage accurate and consistent information throughout all customer interactions, so you can deliver optimized pricing, real-time offer management, and customer analytics.

Government Transparency Framework (E-services)

E-services
Citizen
Relationship
Management
Community
Mobilization
Citizen
Centric
Design
Dashboard
UC

Online services have become a must for government agencies that want to cut costs, reduce red-tape, improve efficiencies and enhance citizens' experience.

The 'LINK eGov Services Accelerator' is one that capitalizes on Microsoft SharePoint, catering to government entities wanting to embrace e-government in an incremental fashion. It enables such municipalities and agencies to provide services through the Web with minimal initial investment and faster time to market as a first step implementation that is both scalable and cost-effective. Part of the solution is the back end management intranet including workspaces through which government employees are able to fulfill citizen and business requests providing a platform for 2-way communication between citizens, whether individuals or organizations, and government agencies.

Our e-services have been a testament to our commitment to delivering high quality services to governments, offering more convenience and efficiency in addition to enabling better handling of queries by employees and promote greater transparency.

E-Service example:

Land Registration
Agricultural permit issuance and renewal services
Work permit-related services
Birth certificates
Driving license
National ID
Online Payment of Utilities (Water, Electricity, Communication)

Governments are now focusing on efficient and timely service delivery more than ever. With the rising population and increasing service expectations, the need to have a single, comprehensive view of citizens' correspondence with the government, history and current issues is a must.

Integrating citizens' data to achieve the 360 view, establishing multi-channel communications while ensuring citizen's privacy, enables governments to deliver higher quality service. Responding and resolving their complaints and problems in a timely and accurate fashion improves citizens' satisfaction and increases government credibility & trust.

Community Mobilization using Social Media

Governments are now keen on providing as many touch-points with citizens as possible. Social networks are amongst the most populated of destinations and according to Gartner will continue to be during the coming couple of years. Accordingly social media tools such as Facebook, Twitter, MySpace, to name a few, pose an effective touch-point with citizens and business.

As one of our many innovations in LINK development we are engaging with Governments to provide community mobilization solutions that jumpstart government presence on social networks enabling them to embrace Government 2.0.

While we are very passionate about technology, we also believe that visual design, information architecture, interaction design, usability engineering are key success factors in our solutions.

Governments need not only to have an online presence, but also develop an online brand strategy that is unique and delivers the interaction and experience that is best suited for their identity, their citizens and business objectives.

With governments launching new services user requests, problems & complaints, data grows exponentially. Decision makers need effective data presentations to be able to identify trends, understand relationships through visual data analysis.

Our Dashboards are a customizable, flexible and extensible solution. Data visualization and data analysis enables more effective decision making and better alignment between service providers and users.

Through real-time reports, insightful statistics, charts and performance indicators, executives and employees are jointly more likely to recognize potential opportunities and areas for improvement in order to proactively take appropriate action, thus improving communication of goals, strategies and indorsing government transparency

Unified Communications Improving Service Delivery

Within the governments, internal communications are core for delivering citizen and business services. Bridging the digital divide between legacy telecommunication systems and computing systems, through using our Unified Communications solutions, significantly impacts the efficiency and timely response of governments in delivering their services and responding to citizens and business needs.

With Unified Communication all the above is possible and most importantly without any rip and repair, through leveraging your existing infrastructure and keeping your PSTN and IP networks as they are.

Based on the latest Microsoft technologies, our solution is software-based, helping governments stay flexible and capable of adapting to change as it happens.

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