Media & Entertainment
Media and Entertainment organizations face challenges and unprecedented opportunities
nowadays that are unique to their industry: fast-changing content; demanding and
engaged users; and large and distributed editorial teams.
Convergence is dominating the media industry. With News, Television and Radio programs
being read, watched and listened to in addition to computer screens, IPTVs and mobile
devices. The increased adoption of user-generated content, citizen journalism, and
social computing is an illustration of the ever persistent need of people to communicate
and engage. Accordingly, augmenting the traditional offline media with strong interactive
engaging online media presence is becoming an imperative business need rather than
a vision for the future.
LINK Development Media Framework 2.0 (LDMF 2.0) provides a robust platform for digital
asset management, content publishing and distribution that deliver rich interactive
user experiences optimized for web, IPTV and mobile so that you can create your
content once and deliver it everywhere.
- Rich Engaging User Experience
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Our solution employs the best of interactive marketing to engage your audience,
and delivers personalized experiences that are relevant and social. Your business
stays connected with customers through newsletters, alerts & notifications, while
providing the same rich experience on different devices such as Mobile, IPTV and
online.
- Drive deeper engagements and create vibrant communities
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- Citizen Journalism
- Rich media & photo sharing
- Blogs and Video blogs
- Discussions & forums
- Comments and rating
- Rich media & photo sharing
- Blogs and Video blogs
- Digital Asset Management
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The solution easily integrates with Internal Document Management Systems and/or
publishing tools, such as QuarkXPress, while leveraging LDMF as your strategic media
platform to manage and deliver multiple initiatives. It allows you to maintain full
control and protect your valuable content and intellectual property through Digital
Rights Management and preserve your assets with Image manipulation and Watermarking
tools. You can manage rich media galleries, maintain versions of your material as
well as use tagging, classification and taxonomy options.
- Flexible, Powerful Publishing Capabilities
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- Manage editorial content without experience in web page design, HTML, or programming
using familiar Microsoft Office productivity tools
- Select page layout from various template & page-layout galleries
- Simply add graphics and content using an easy and flexible content editing using
WYSIWYG capabilities
- Manage online Ads and promotions
- Configure content sources and connect with external content partners
- Use workflow to automate the approval of content
- Schedule automatic publishing and archiving of approved pages
- Using “Quick Deploy” publish content immediately and respond to emergency situations
- Generate transactional revenue
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You can leverage content catalogs and sell digital content as well as create specialty
subscription-based services and target specific user profiles with your online banners
and campaigns. You can also easily build digital stores to sell your various products
and services.
